ITV’s fight for the future: Broadcaster must balance the local and the global as it takes on the media titans, says ALEX BRUMMER,
Why it is taking so long for ITV and Sky to merge is a mystery. Since talks began, America’s Paramount Skydance muscled Netflix out of the way to secure an £82billion takeover of Warner Bros Discovery. Earlier this week, All3Media, erstwhile partner for ITV Studios, forged a £3.8billion deal with Paris-based Banijay, home of the […]









